What’s the Name ELEETE All About?
Why would anyone name a company ELITE and then spell it wrong? Let me start by saying, don’t let the name fool you! Some people may think after hearing our company name or seeing our architecturally “cool” office that we have a high opinion of ourselves or drive fancy cars, wear suits and only work with luxury, high-end homes. Those initial opinions do not accurately represent our company and couldn’t be farther from the truth!
At ELEETE Real Estate, our name is about our mission to serve the customer, to “Provide Expertise and Deliver Excellence”. These two core fundamentals are the foundational pillars of what we are all about. If any of our agents fall short, I walk them into our Team Lounge and point to the wall where these words serve as a constant reminder of our mission. Providing Expertise and Delivering Excellence is all about you.
Our mission is not exclusive to high-end homes. We aim to serve all price ranges and customers. From $150,000 condominiums to $6,000,000 ocean front glass houses, we represent all our clients with enthusiasm and passion. After three decades of service, we have had the privilege of helping buyers purchase their starter $144,000 home and eventually move up to a $2.3 million estate. We have also served their parents as they downsize or their children as they set out to buy their first home. It’s a cycle that we all live, enjoy, and feel fortunate to be a part of. The full circle of life.
So why is Elite, ELEETE? Well, in 2007 I started Lee Davies Real Estate with the mission to build not the biggest, but the best real estate company in Portland. What I learned was my colleagues wanted to be associated with a company name that was not a personal name, which could potentially confuse their clients to think they were one of my assistants or employees. Our agents wanted a company name that would complement their own name. At the same time, Lee Davies Real Estate had become a successful brand and it was important to make sure that the public and our existing customers realize that despite the company name change, it was the same people, values, mission, owner, color scheme, and for many years the same LD initials on the For Sale signs (they are gone now). We did our best to bridge the transition. The only change was the name. Lee Davies Real Estate became ELEETE Real Estate.
Last year our 40 agents served nearly 500 families, provided expertise and delivered excellence to many first-time home buyers and dozens of million-dollar homes. We are not a national franchise; we are a 100% local, Portland based boutique that is uniquely operated like a true company. When you hire an ELEETE agent, you are not hiring one autonomous independent agent, rather you are hiring our entire firm who is dedicated to you. Thank you for the opportunity to serve you.
– Lee Davies